Business cards are a great way for your business to get it's name out into the world. Small, and convenient, these little cards provide your customers with your name and all your contact information, and because they're portable, your customers will be able to take your name with them wherever they go (an advantage over online advertising).
Many companies provide fully customizable cards, allowing you to choose from font size and color to a unique logo. A good business card company will even let you choose the paper thickness and finish
For those of you who do not wish to customize, many providers come with pre-designed templates where you only have to insert your information for a quick and easy card ready to be shipped.
For those of you who wish to exercise your creative muscle, here are a few tips to follow:
1. Less is More:
It is pretty easy to get carried away with all the bells and whistles offered, but it usually doesn't take much for that little wallet sized card to get filled up with unnecessary decorations. Try to keep the main point in focus. Stick to the basics, this will also help get your message across quicker and easier for your customers.
2. Make Reading Easy:
Business cards are meant for quick reference. Contrasting colors are recommended as well as a simple sans font such as Arial. This will not only help the customer read your business card easier, but will also allow them to receive your information quickly and conveniently.
3. Keep the Important Material Larger:
Your name should be the largest font on the card. All your other information should be smaller and toward the bottom.
Choosing a high quality business card composer will make all the difference in the finished result. It is recommended that you choose a well known company who will guarantee their products. Even if they are a bit more expensive than their competitors, the extra expense will be well worth the quality product and service you will receive.
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